Today as I was preparing to leave for work, I caught a news story on MSNBC, the gist of which was Abercrombie and Fitch would like Mike "The Situation" and other cast members from Jersey Shore to stop wearing their brand on television because it is going to ruin their brand image.
I happen to think that A and F + Jersey Shore cast members = a perfect fit.
Park Place Mall in Tucson has an A&F store. The store pumps their signature scent out of the store and so if you are within 10 yards of the store you can smell it. It is not an entirely bad scent. I just find this to be an inconsiderate and overly aggressive marketing ploy. What is the cast of Jersey Shore if not inconsiderate and overly aggressive?
I would never again darken the door of A&F. I did one time and I found a tank top I liked that ON SALE was still overpriced by about $30 and only came in a size that I am pretty sure was actually intended to be worn by a cabbage patch doll. I would never again watch Jersey Shore. I watched 15 minutes of one episode once and was both bored and annoyed.
Most of what I know about both comes from media reports. Have you ever heard a good media report about either entity?
Sample A&F Media Stories:
Student with prosthetic arm awarded £9,000 after Abercrombie & Fitch 'banished her to stockroom'
Abercrombie & Fitch sells padded bikini tops to young girls
Abercrombie & Fitch settles racial bias case
ABERCROMBIE & GLITCH / Asian Americans rip retailer for stereotypes on T-shirts
Abercrombie & Fitch, Weight Watchers Make Corporate Responsibility 'Blacklist'
Virginia Beach police seize photos from Abercrombie store
Sample Jersey Shore Media Stories:
Jersey Shore boys' night out ends up with fighting in the streets of Florence
MTV's 'Jersey Shore' Garners Critics Over Use of Term 'Guido'
Police revoke Snooki's license
'Jersey Shore' cast member Mike 'The Situation' Sorrentino dodges ticket from Belmar police
Mike "The Situation" Sorrentino sues father
I rest my case.